# A timely reason to reopen the conversation.

Explore a custom SignalTally + HubSpot workflow. A contextual follow-up task on the matched company.

Bring fresh merchant context to the companies your team already knows, with a clear follow-up for the right owner.

## Start with the right context

Use the store domain to match an existing company and preserve the observed app change. Define the activity fields, owner routing and whether the event should create a task or enter a review queue.

## Make the next step specific

Reconnect around what changed: ask how the team is measuring retention after the new app installation. Keep a proposed email separate from any automated sequence enrollment.

## Scope the connection around your team

This is a proposed custom integration workflow, illustrated with fictional data. We develop connections around your tools, available APIs and account permissions. Provider access, field mapping, usage costs and delivery behavior are agreed before activation.

## Illustrative HubSpot workflow

Signal: Loopwell installs a new retention app after a quiet sales period.

Proposed action: Prepare a company follow-up

- Company: loopwell.example
- Signal: Retention app installation
- Routing: Company owner
- Suggested task: Review the new lifecycle setup

Outcome: A contextual follow-up task on the matched company.

Fictional data; a proposed custom integration, not a live connection.

## Does this automatically enroll prospects in sequences?

No. The illustrated workflow prepares context and a task. Any sequence enrollment or sending behavior needs its own customer-defined rules and integration scope.

## Related pages

- [Explore integrations](https://signaltally.com/integrations): Find the workflow that fits your tools.
- [See it in Slack](https://signaltally.com/product/slack): Follow a signal through a team conversation.
- [Discuss your plan](https://signaltally.com/pricing): Signals, enrichment and optional execution.

Canonical source: [SignalTally](https://signaltally.com/integrations/hubspot)

[Data and attribution guide](https://signaltally.com/llms.txt)