# Clear rights. Controlled distribution.

Understand SignalTally reseller requirements: written authorization, defined data rights, approved distribution, customer controls and protection of proprietary datasets.

Every resale relationship starts with a signed license. Know what needs to be agreed before offering SignalTally data to your customers.

## Written authorization comes first

Only selected partners with an executed reseller agreement and written launch authorization may resell SignalTally datasets. Applying, receiving a sample or buying a standard subscription grants no resale rights.

## Specify the product and the customer

The agreement defines approved datasets, fields, refresh schedule, delivery method, volumes, customer categories or named accounts, territories, sales channels and permitted end uses. New uses require written approval.

## No open-ended redistribution

Public downloads, open data feeds, onward resale, sub-resellers and sublicensing beyond the approved end-customer rights are not permitted. White-label offerings, embedded access, derived datasets and redistributed APIs require express written permission.

## Protect the data throughout delivery

Keep access limited to authorized people and customers. Do not share source credentials or expose unrestricted storage. Maintain records of customer access and distribution, and use the security, incident-reporting and review procedures set out in the agreement.

## Carry the restrictions to customers

Use approved end-customer terms that preserve confidentiality, permitted use and redistribution limits. A reseller cannot grant more rights than it holds. Customer data access must stay within the agreed scope and term.

## Represent the product accurately

Use the Authorized SignalTally Partner designation and brand assets only after written approval and while authorization is active. Preserve agreed attribution, observation dates and material limitations. Do not present estimates as measured revenue or imply endorsement of a named merchant.

## Agree the economics and responsibilities

Wholesale prices, minimum commitments, billing, renewals, customer support, delivery expectations and any exclusivity are set out in the signed agreement. Partners remain responsible for their approved sales channels and customer relationships.

## Plan for changes and the end of access

The agreement sets the conditions for suspension, termination, customer notices, stopping new distribution, and returning or deleting data. Any surviving end-customer rights must be expressly documented. Authorization must be confirmed before an expired scope is renewed or extended.

This page explains programme requirements. It is not a reseller agreement and grants no license. The agreement signed with SignalTally Inc. defines the binding rights, obligations and commercial terms.

## Partner applications

Share your company, website, target customers, intended datasets, distribution model and expected volume with partnerships@signaltally.com. The application form prepares an email on your device only; it does not submit or save applications, grant authorization or provision data access. A separate signed reseller license and written authorization are required before resale.

[Programme overview](https://signaltally.com/partners) · [Reseller license requirements](https://signaltally.com/partners/reseller-license) · [Apply](https://signaltally.com/partners/apply)


Canonical source: [SignalTally](https://signaltally.com/partners/reseller-license)

[Data and attribution guide](https://signaltally.com/llms.txt)